by Megan Lowdon | Jul 17, 2023 | Posts About Advertising Photography
Recently I connected with one of our client’s, Asia Dizon, who we worked with on a multi-faceted rebranding project. We asked Asia for her insights on rebranding to include in this article, however she did us one better and put together a feature piece for us to...
by Megan Lowdon | Jul 3, 2023 | Posts About Advertising Photography
After writing a few case studies about projects we photographed for the purposes of rebranding, I thought to myself, what are the other components of rebranding? As I reflected on that question, more questions came up. What goes into a company rebranding strategy?...
by Megan Lowdon | May 11, 2023 | Posts About Advertising Photography, Posts About the Business of Photography
Recently I was editing one of our case studies and found a recurring theme throughout the piece – producing authentic images. We hear this so often from our clients; they want their marketing efforts to tell the real story of their business and, as a result,...
by Megan Lowdon | Apr 28, 2023 | Posts About Advertising Photography, Case Studies
The following is a case study about a photography project we completed for Axonify, a global tech company that provides workplaces with frontline training solutions. The client was working with an agency, The Starr Conspiracy, who was spearheading their brand refresh...
by Megan Lowdon | Mar 28, 2023 | Case Studies, Posts About Advertising Photography
The following is a case study about a photography project we completed for Ontario Creates, an agency of the provincial government focused on economic growth & development via the arts. Our client wanted to have a catalogue of marketing images that showcase the...
by Megan Lowdon | Dec 21, 2022 | Posts About Advertising Photography, Posts About the Business of Photography
A press release is an excellent way for businesses to announce important news and spread information quickly. As a result, they can create awareness, generate leads, and enhance brand reputation. But press releases also have many other advantages that can help your...